I just met with Doug Morgan, a prominent attorney with Hahn Loeser and avid cyclist in Columbus, Ohio. He is leading an initiative, 2 By 2010, to promote employees cycling to work 2 days/month or 10% of their time. Doug is a board member of Consider Biking, a non-profit committed to making Central Ohio increasingly safe, accessible, and friendly to bicycle transportation. Thier target is to have 100 company CEOs sign the pledge to support this initiative in their company and deliver these results in 2012. I pulled research from the recent Gallup work connecting employee wellbeing to company success. Here are some of the wellness benefits of this initiative for our local businesses:
| Gallup Wellbeing Category | Description of Financial Impact on Business from The Economics of Wellbeing by Tom Rath and Jim Harter from Gallup Press | Benefits of Promoting Cycling for your company |
|---|---|---|
| Career Wellbeing: how you occupy your time – or simply liking what you do every day | The average annual disease burden cost for people who are thriving is $723, compared to $1,488 for people who are struggling/suffering – a per person difference of $765. Based on these figures, those who are struggling/suffering realize two times higher new medical costs due to disease burden (2008-2009) compared to those who are thriving. | As a business owner who shares the cost of health insurance, employees who bike to work are more likely to thrive because of increased physical exercise and reduced stress as a result of biking. |
| Social Wellbeing: having strong relationships and love in your life | People who have high quality friendships on the job are seven times as likely to be engaged in their work. | Employees who cycle are able to cycle together and interact while biking unlike employees who leave at the same time and drive cars next to one another – thus creating opportunity to promote social wellbeing. |
| Financial Wellbeing: effectively managing your economic life | Financial security has nearly three times the impact of income alone on employees’ overall wellbeing. Just 6% of employees strongly agree that their company does something to help them manage their finances more effectively. | Cycling reduces commuting cost in the areas of gas usage, physical wear on car, and increases physical wellbeing thus reducing medical costs. |
| Physical Wellbeing: having good health and enough energy to get things done on a daily basis | In general, estimates show that as much as three-fourths of all costs in the US healthcare system might be due to conditions that are preventable or within our control. Lack of exercise is one of the biggest challenges we have today. | Biking offers great exercise. |
| Community Wellbeing: the sense of engagement you have with the area where you live | When we surveyed more than 23,000 people, we found that nearly 9 in 10 report " getting an emotional boost" from doing kind things for others. | There is a direct impact on the environment that results from increasing biking and reducing driving in the way of carbon emissions. |
These five domains provide a way to look at overall wellbeing for an organization through a different lens. Making a single change like promoting biking to work can make an impact for many employees in overall wellbeing and thus improve the organization’s overall health. Gallup studies include the impact of wellbeing on several key business success indicators including: turnover, safety, direct measures of productivity, customer engagement and profit.
My company is signing the commitment to bike to work 2 days per month. You can do the same and get the added benefit of improved wellbeing.
We work with clients to develop resilience and one of the four key elements to developing and maintaining personal and organizational resilience is physical wellbeing.
Tweets that mention Gallup Research Connecting Wellbeing and Organizational Success Makes the Business Case for Companies to support 2 by 2012 Initiative Biking to Work in Columbus, Ohio | Metcalf & Associates -- Topsy.com
November 4th, 2010
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